The Value Proposition of OTT Advertising
OTT (Over the Top Technology) advertising is the newest game in town. OTT refers to the way the first streaming devices…
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Successful commercials in the Portland & Vancouver Markets
A new style of marketing appears every second in today’s world because everyone is trying to stand out in the crowd….
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Why Using Professional Voiceover Talent Makes Such a Difference
When it comes to making a good commercial, a lot of things go into it. You must have the right message,…
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Why Some of the Best Car Commercials Cost Less
When it comes to selling goods and services, the vast majority of businesses rely heavily on advertising. Although other factors—such as…
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Why Client Communication is Important in Advertising
In the advertising industry, clients pay for results. However, this does not mean that an advertising company can simply deliver results…
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Advertising to a Short Attention Span World
Intro Are you old enough to remember the “Where’s the Beef” commercial by Wendy’s? If so, then you probably know that…
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