What’s your story?
You know how and why you got into business, but do your customers? More and more, customers want to know about…
Five Customer Service Practices Everyone In Your Company Should Follow
Customer Service can make or break a business, and studies consistently show that far more people will pass on negative reviews…
Are My Customers Paying Attention to TV Ads?
Is TV advertising still a good investment? In a world where the average American sees as many as 5,000 ads every…
Fill Your Social Calendar with the Right Kind of Content
It’s easy to set up a business social media page, but it can be a lot harder to come up with…
Marketing on the Move
If time is money, then efficiency is like a savings account. The less time you waste, the more time you can…
Should you be advertising on podcasts?
Chances are, no matter who your customers are, at least some of them are listening to podcasts. According to Edison research,…
The Value Proposition of OTT Advertising
OTT (Over the Top Technology) advertising is the newest game in town. OTT refers to the way the first streaming devices…
Should I Hire an Advertising Agency?
“Should I hire an advertising agency?” This question eventually comes to every owner of a growing, successful business. To effectively answer…
Does Radio Advertising Still Work?
Today, businesses can reach consumers in ways not contemplated even 10 years ago. With the advent of the internet, mobile, social…
What Makes an Effective Local Television Commercial?
In this era of the internet, with so many advertising choices, television advertising seems like an out of date, almost quaint…